Upgrade your browser Download Chrome Download Chrome Download Firefox Download Firefox Download Opera Download Opera Download Safari Download Safari Download Explorer Download Explorer

Check out our newest children's book for iPad & iPhone: Who's in the Loo? Download Close

Robot Media


Apple gets ready for the new App Store Kids category in iOS 7


Apple website screenshot

A screenshot of the Apple website showing the iOS 7 App Store and the new Kids category.

Earlier this summer Apple announced at WWDC a new Kids category for iOS 7 that would be designed for parents and teachers. As iOS 7 release looms closer, the press has reported that Apple has invited developers to prepare their apps for the new category.

This development follows a recent expansion of the Children’s Online Privacy Protection Act (COPPA) to cover mobile apps, and an increasing presence of the iPad in USA schools.

Apple Insider has published the email that Apple has sent to developers:

At WWDC, we announced a new Kids category for the App Store in iOS 7. The new category provides parents with a place on the App Store to find age-appropriate apps for their children. If your app is made specifically for children aged 11 or under, you can now choose an age range for your app on the iTunes Connect website. The following age ranges are available:

* Ages 5 & under

* Ages 6–8

* Ages 9–11

You can only choose one age range for each app. Apps approved for the Kids category will still have a primary and secondary category, but will also appear in a new, separate area of the App Store. To assign the Kids category to an already existing app, submit a new version of your app for review. Starting this fall, the currently existing Kids subcategory for game apps will no longer be displayed on the App Store.

To choose the appropriate App Store category for your app, see the App Category Definitions page in the Manage Your Apps module on the iTunes Connect website. If you think that your app’s current category definition does not fit anymore, assign a new category with your next app update.

Learn more about creating, submitting, and managing apps for the Kids category in the iTunes Connect Developer Guide. Ensure that your apps comply with the App Store Review Guidelines before submitting them for review.

Additionally, ZDNet and the Telegraph have published the relevant Review Guidelines:

* Apps may ask for date of birth (or use other age-gating mechanisms) only for the purpose of complying with applicable children’s privacy statutes, but must include some useful functionality or entertainment value regardless of the user’s age.

* Apps that collect, transmit, or have the capability to share personal information (eg, name, address, email, location, photos, videos, drawings, persistent identifiers, the ability to chat, or other personal data) from a minor must comply with applicable children’s privacy statutes.

* Apps primarily intended for use by kids under 13 must include a privacy policy.

* Apps primarily intended for use by kids under 13 may not include behavioral advertising (e.g. the advertiser may not serve ads based on the user’s activity within the App), and any contextual ads presented in the App must be appropriate for kids.

* Apps primarily intended for use by kids under 13 must get parental permission or use a parental gate before allowing the user to link out of the app or engage in commerce.

* Apps in the Kids Category must be made specifically for kids ages 5 and under, ages 6-8, or ages 9-11.

At Robot Media we are excited about this news and we are already in the process of updating our apps for the new Kids category. Additionally, we are rolling out changes to better comply with COPPA and follow industry recommendations that have surfaced since last year’s expansion of the act.

We believe a curated Kids category will only raise the quality of children’s book apps and greatly simplify discovery. Of note is the disappearance of the Games for Kids subcategory, which might blur the line between content and games even more.

Disclaimer: as iOS app developers we are under a confidentiality agreement about future releases of iOS. We can only discuss information released by the press or by Apple. 

English Idioms Illustrated updated to celebrate its 50,000th download

To celebrate its 50,000th download, the fan-favorite English Idioms Illustrated app by Professor Potts and Robot Media was recently updated for iPhone and iPad.

The update includes a brand new strip by the Professor explaining his process (previewed above), as well as various usability and performance improvements both for the iPad and the iPhone version.

Jump on the English idioms bandwagon! English Idioms Illustrated is now available in the iTunes App Store, and will be soon released for Android. Join the official English Idioms Illustrated Facebook page to stay updated.


Introducing Ethics - A graphic Guide for iPhone and iPad

Introducing Ethics - A graphic Guide is the first of a series of apps based on the Introducing series by UK publisher Icon Books. Developed by Robot Media and produced by Eldan Software, the app transforms the 174 page book into an interactive format enjoyable on iPhone or iPad, also featuring notes, comments and social sharing capabilities.
Continue reading

English Idioms Illustrated for iPhone and iPad

An idiom is an expression or term that is unique to a language, whose meaning can not be understood by reading the words. The origins of these unusual phrases are astonishing, poetic, bizarre and sometime mysterious.

Robot Media invites you to join Professor Potts to discover the secret history of more than 160 beautifully illustrated English idioms, from Achilles’ heel to Wrong side of bed. Only for iPhone and iPad, coming soon to Android.

App Store badge

Learn more from the English Idioms Illustrated official website.

ARA Mirades: a photo gallery app for iPad

ARA (“now” in Catalan) is a multi-platform Catalan newspaper that launched on November 28th 2010. As part of their launch, Robot Media created the ARA Mirades app for iPad, a photo gallery showcasing the most significant pictures of the day with commentary. Users can also browse the backlog of pictures, which can be saved as favorites or shared via Facebook, Twitter or email.

Children’s Christmas: the most popular Advent calendar on iTunes

Children’s Christmas is a free multi-language Advent calendar app for iPhone/iPad.

Starting on December 1st, kids can open the window of the day until Christmas day. Each window reveals illustration and quote from the Bible, which can be shared via Facebook, Twitter or email.

The app was quickly developed using our graphic storytelling engine for client BCNmultimedia. Since its release it has become a top app in the Book category in more than 60 countries.

App Store badge

The Adventures of Simon Pegg announced

The Adventures of Simon Pegg is an iPhone/Android/iPad app produced by Cornerstone at the Random House Group and developed Robot Media, based on an original graphic novel written by actor Simon Pegg (Shaun of the Dead, Star Trek) and illustrated by Gaz Roberts and Blend.

The multi-platform app contains 68 page mobile comic book and is packed with extras, such as character bios, wallpapers and an excerpt from Simon Pegg’s latest book Nerd Do Well.

Learn more about The Adventures of Simon Pegg from its official website: http://www.peggapp.com/